Ha ha, it's the only reason there *is* a rewards list! But, yeah, I get it.
Thing is, I don't actually have a social circle I could drag to KofK to fix it, though.
So it's hard to see what to do about it, in a constructive sense. I did once make several dozen kofk-themed bookmarks with the url on them, and then deliberately seed them into library books, that I thought oh people who like these books might like KofK...
But I don't think it netted us a single new person.
I never learned any marketing.
